- Focus on the targeted areas for promotion and marketing based on demography, Point of Interest (POI)s, and properties information by incorporating your customer’s information in the SmartMap Explorer.
- Industry: Retail
- Product: SmartMap Explorer
Identify targeted area for upselling or promotion campaign
- Estimate market size of targeted area by choosing from 6 major categories and more than 20 subcategories of properties data
- Overlay with your existing business information and do the comparison between the estimation market size
- From the results you retrieve, suggestions for you can conclude are:
- If the market size is equal to or almost equal to your existing business, you can upsell in the targeted area.
- If the market size is greater than your existing business, you can do a marketing campaign such as do promotion on your business in the targeted area.